Vitro is part of the sectorial ranking of companies 2024 standing out in position #9 in the Industrial division.
Merco Empresas Mexico is a global evaluation of the reputation of the companies, considering the opinion of the different targets, and analyzing it comparatively with all the large companies.
Participation in this ranking is an open and totally free monitor where participation and position depends exclusively on the recognition obtained in the different audiences of interest.
For its preparation, 1,385 executives, 86 financial analysts, 83 journalists of economic information, 81 members of 'Government', 86 NGOs, 68 trade unions, 69 consumer associations, 92 business professors, 104 heads of social networks, 4,257 consumers (Merco Society) and 30,488 samples of Merco Talent have participated.
In turn, together with these evaluations, an analysis has been carried out in the digital sphere of companies (Merco Digital) in collaboration with Nethodology, with 1,111,615 mentions analyzed, and a benchmarking of objective indicators that reflects the reality of companies through an evaluation of reputational merits by 58 companies.
The study and ranking is carried out by the AeI Group, in accordance with the ISO 20252 Standard and theI CC/ESOMAR code of conduct.
Strengthening the commitment with our principles and values that reflect Vitro's culture.